![]() "An excellent business study of Anthony Overton. "Business historian Robert Weems has written what will no doubt be the definitive study/biography of this important American businessman." - Annals of Iowa "A richly documented account of the life of Overton and his particular talent in advertising." - South Side Weekly "Mixes business history with a fascinating profile to tell the story of Anthony Overton." - Chicago Sun-Times recalls the booms and busts of one of the leading African American entrepreneurs of the twentieth century and restores him to his rightful place in American business history." - Publishers Weekly Revealing and panoramic, The Merchant Prince of Black Chicago weaves the fascinating life story of an African American trailblazer through the eventful history of his times. Overton went on to become the first African American to head a major business conglomerate, only to lose significant parts of his businesses-and his public persona as "the merchant prince of his race"-in the Depression, before rebounding once again in the early 1940s. There, Overton started a popular magazine aimed at African American women that helped him dramatically grow his cosmetics firm. Washington, through early failures, to a fateful move to Chicago in 1911. ![]() Dispelling stubborn myths, he traces Overton's rise from mentorship by Booker T. restores Overton to his rightful place in American business history. Yet, despite success and acclaim as the first business figure to win the NAACP’s Spingarn Medal, Overton remains an enigma. Overton's Chicago-based empire ranged from personal care products and media properties to insurance and finance. About the BookBorn to enslaved parents, Anthony Overton became one of the leading African American entrepreneurs of the twentieth century. ![]()
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